Argentinian eCommerce market, is the third biggest in Latin America after Brazil and Mexico. More than 80% of all online purchases are either made with cards or cash-based methods like RapiPago and PagoFacil. Merchants without a local payments strategy are unable to reach 79% or $6.1 billion of the Argentine e-commerce market. Installments are especially important in this market where local cards and alternative payment methods are prevalent.